Packages-Travel-Agencies-Should-Offer

Today, everyone is focusing on travelling. The governments of the most powerful countries in the world are promoting tourism. This increasing phenomenon of tourism and travelling has itself resulted in forming a separate industry. This industry, known as the tourism industry, is contributing a significant amount to the GDP, especially in the case of the developing countries. 

Such opportunities for tourism have opened a new path for the development of travel agencies. These travel agencies make necessary arrangements that aid travelling in any manner. There are different types of packages available for travellers. They can be as small as booking tickets, or they can be as comprehensive as planning the whole tour. These tours can be of different types depending upon the interests and convenience of the travellers. Most common and probably the best tour packages are as follows:

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Types Of Tour Packages Agencies Should Offer

1) Adventure Tour

India offers a myriad of adventure tours that cater to adrenaline enthusiasts from around the globe. From the towering peaks of the Himalayas in the north to the lush jungles of the Western Ghats in the south, adventure seekers can embark on thrilling expeditions like trekking, white-water rafting, mountain biking, wildlife safaris, and more.

The Himalayan region boasts challenging treks like the Everest Base Camp Trek and the Chadar Trek, while the rivers of Rishikesh and Ladakh offer exhilarating white-water rafting experiences.

For those inclined towards wildlife adventures, national parks such as Jim Corbett and Ranthambore provide opportunities for tiger safaris and bird watching. With its diverse landscapes and rich cultural heritage, India promises unforgettable adventures for every type of explorer.

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2) Honeymoon Packages

Honeymoon packages in India offer newly weds a blend of romance, adventure, and cultural exploration. From the serene backwaters of Kerala to the majestic mountains of Himachal Pradesh, India boasts diverse destinations perfect for couples seeking an unforgettable honeymoon experience.

These packages typically include accommodation in luxurious resorts or cozy homestays, along with personalized experiences such as candlelight dinners, romantic boat rides, and spa treatments.

Whether it’s exploring the historical monuments of Rajasthan, relaxing on the pristine beaches of Goa, or embarking on wildlife safaris in Jim Corbett National Park, honeymoon packages in India cater to every couple’s preferences and budget, ensuring a magical start to their marital journey.

3) Inclusive Tour

This type of tour is a complete package tour. As the name suggests, an inclusive tour includes everything from travel to accommodation to food. The person who is responsible for the designing of the tour is known as tour manager. He is responsible for managing all the facilities in the package. These tours are advertised as a combo deal. No element can be added or deleted from the package. Whatever is there in the package has to be bought.

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4) Escorted Tour

This tour includes an escort service. In other words, a tour guide will always accompany right from the beginning of the journey until the end. The main responsibilities of the tour guide are to assist in airport, travel, accommodation, food, customs etc.

These responsibilities can be divided between a professional and a local tour guide. The Professional guide will overlook the airport, custom etc. whereas the local one looks over for local facilities like food, accommodation. Such a tour is always preferred when one is visiting a place for the very first time and is in need of some assistance.

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5) Business tour

This category of tours has become the reason for profits for many agencies. The idea behind the same is globalization. With the advent of globalization, the business has increased, which resulted in increased travelling to attend conferences, meetings etc. It is designed considering the needs of business people but still includes the element of local travelling and shopping.

Other types of tours can be ‘Hosted tours’. This includes the utilization of services of one agency by another. It is more frequently seen in foreign tours. ‘Incentive tours’ is another variety. These are given by the companies as the rewards to their employees for performing well. The rationale behind it is to motivate other employees to work well.

6) Guided Tours


A guided tour refers to a collaborative arrangement between travel agencies where one agency leverages the services of another at a specific destination.

Take, for example, a group of French tourists visiting India. Upon their arrival in India, TCI extends a warm welcome at the airports, assisting them with baggage clearance and facilitating their transfer to the hotel.

TCI, serving as their tour host, is readily available to provide guidance and information about local attractions and entertainment options.

Additionally, as the group explores different destinations within India, a variety of travel agencies greet them at each tourist spot. In essence, a guided tour ensures that tourists benefit from a comprehensive package of pre-arranged and personalized services throughout their journey.

7) Freedom Tour

Freedom Tours have gained immense popularity, especially among the working class, as they offer a unique and personalized travel experience. Crafted to cater to the preferences of the tourists, these tours empower individuals to curate and plan their vacations according to their desires.

Perfect for those who relish the autonomy to decide when, where, and how they travel, Freedom Tours provide a liberating approach to holidaying.

Whether you are an individual seeking a solo adventure, a family planning a memorable getaway, or a group organizing a business travel expedition, Freedom Tours caters to diverse preferences.

These tours are meticulously promoted and developed by the experienced team at ORBIT, ensuring a seamless and enjoyable travel experience for every type of explorer. Embark on your journey with Freedom Tours and embrace the joy of travel on your terms.

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Apart from this classification basis, another basis could be the theme of the tour. Based on this, there are packaged or escorted tours. They are majorly segregated as per the interests of the traveller. Some of them are as follows:

  • Mountain tour: Tour majorly focused on the trekking of mountains, camping etc.
  • Wildlife tour: Tour concentrating only on the wildlife activities of a particular area.
  • Desert safari: Tour involving the rides in the desert and its allied activities.
  • Pilgrimage tour: It is more common in India as India is the home to many of the pilgrimage sites.
  • Beech tours: Tour involving beech and water activities, etc.

Factors Influencing Tour Package Formulation

Engaging in the business of package tours entails significant risks, a high breakeven point, the necessity for a high-quality product, and the demand for competitive pricing. Consequently, effective tour management requires meticulous planning and thorough market research.

Prior to designing a tour, the tour manager must carefully consider several critical factors that play a pivotal role in the formulation process, exerting a substantial impact on the satisfaction of tourists. The key factors include:

  1. Purpose of the Tour:
    Understanding the primary objective or purpose of the tour is essential for tailoring the package to meet the specific needs and expectations of the travelers.
  2. Choice of Destinations:
    Selecting the right destinations involves a thoughtful consideration of the preferences and interests of the target audience, ensuring a diverse and appealing itinerary.
  3. Tourist Budget:
    Acknowledging the financial constraints of potential tourists is crucial in crafting a package that aligns with a broad spectrum of budgets.
  4. Legal Requirements:
    Adhering to legal regulations and requirements ensures a smooth and compliant travel experience, fostering trust and confidence among tourists.
  5. Types of Tourist Accommodation:
    Offering varied options for accommodation caters to the diverse preferences of travelers, enhancing the overall satisfaction of the tour.
  6. Tour Period:
    Determining the optimal duration of the tour involves striking a balance between providing a comprehensive experience and accommodating the time constraints of the tourists.
  7. Departure and Stay Information:
    Clear and concise communication regarding departure logistics and stay information is crucial for minimizing uncertainties and ensuring a hassle-free experience.
  8. Tour Price and Inflationary Conditions:
    Keeping a keen eye on economic factors, especially inflation, is vital for setting competitive yet sustainable tour prices.
  9. Tour Reference Tools:
    Utilizing reliable reference tools and resources contributes to the accuracy and relevance of the tour package, enhancing the overall planning process.
  10. Tour Features – Political Stability:
    Considering the political stability of the destinations included in the tour is paramount, as it directly influences the safety and security of the travelers.
  11. Relationship Between the Host and Tourist Generating Nation:
    Evaluating and fostering positive relations between the host destination and the nation generating tourists contributes to a welcoming and enjoyable experience for travelers.

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No matter what type of a tour one opts for, there is no such thing as the ‘best tour’. Each has its pros and cons and it’s up to the traveller what they prefer and why. Each agency should try to provide all the packages. So, if you are planning a trip, let us know. Indifi is a market leader in this space, we will be delighted to help you out.

FAQs

1. What are the key factors to consider when determining the best types of travel packages to offer?

  • Factors include customer preferences, market trends, destination popularity, and the current travel landscape. Stay informed about emerging travel interests and adapt packages accordingly.

2. How can a travel agency tailor packages to cater to diverse customer needs and interests?

  • By offering a range of packages, such as family-friendly, adventure, cultural, luxury, and budget options, travel agencies can appeal to a broad audience. Customization options within each package also contribute to meeting specific customer requirements.

3. What role does seasonality play in deciding the types of travel packages to promote?

  • Consideration of seasonal variations is crucial. Offering ski vacations in winter, beach getaways in summer, or festive holiday packages during peak seasons can maximize customer interest and engagement.

4. How important is including unique and exclusive experiences in travel packages?

  • Incorporating exclusive activities or access to special events can set travel packages apart from competitors. Unique experiences enhance customer satisfaction and contribute to positive word-of-mouth.

5. Should travel agencies focus on promoting all-inclusive packages or allow for more flexibility in services?

  • A balanced approach is often effective. While all-inclusive packages provide convenience, offering customizable packages allows travelers to tailor their experiences, meeting different preferences.

6. What role does digital technology play in shaping and promoting travel packages?

  • Embrace digital platforms for marketing and distribution. Leverage social media, online travel agencies, and your website to showcase packages, engage with customers, and facilitate easy bookings.

7. How can travel agencies stay updated on emerging travel trends to adapt their package offerings?

  • Regularly monitor industry trends, attend travel conferences, and engage with travel communities. Utilize customer feedback, reviews, and surveys to understand changing preferences and adapt packages accordingly.

8. Is it advisable to collaborate with local partners and businesses when designing travel packages?

  • Yes, collaborating with local partners can enhance the authenticity of packages and provide customers with unique insights into the destinations. It also fosters positive community relations.

9. How can travel agencies effectively communicate the value of their packages to potential customers?

  • Clearly highlight the key features, inclusions, and benefits of each package. Utilize compelling visuals, customer testimonials, and transparent pricing to communicate the value proposition.

10. What measures should travel agencies take to address unforeseen circumstances affecting travel plans?

  • Establish clear refund and cancellation policies. Provide transparent information on travel insurance options. Proactively communicate with customers in case of any disruptions and offer flexible alternatives when possible.


By indifi

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