{"id":68,"date":"2018-09-06T07:10:21","date_gmt":"2018-09-06T07:10:21","guid":{"rendered":"https:\/\/blog3.indifi.com\/?p=68"},"modified":"2026-05-08T12:51:56","modified_gmt":"2026-05-08T12:51:56","slug":"add-multiple-payment-methods-to-online-store","status":"publish","type":"post","link":"https:\/\/www.indifi.com\/blog\/add-multiple-payment-methods-to-online-store\/","title":{"rendered":"Why You Need To Add Multiple Payment Methods To Your Online Store"},"content":{"rendered":"<div class=\"wp-block-image size-medium wp-image-603\">\n<figure class=\"alignleft\"><img decoding=\"async\" loading=\"lazy\" width=\"200\" height=\"300\" src=\"https:\/\/blog.indifi.com\/wp-content\/uploads\/2018\/09\/Why-you-need-to-Add-Multiple-Payment-Methods-to-your-Online-Store-200x300.jpeg\" alt=\"Multiple Payment Methods For Online Store\" class=\"wp-image-603\" srcset=\"https:\/\/www.indifi.com\/blog\/wp-content\/uploads\/2018\/09\/Why-you-need-to-Add-Multiple-Payment-Methods-to-your-Online-Store-200x300.jpeg 200w, https:\/\/www.indifi.com\/blog\/wp-content\/uploads\/2018\/09\/Why-you-need-to-Add-Multiple-Payment-Methods-to-your-Online-Store.jpeg 600w\" sizes=\"(max-width: 200px) 100vw, 200px\" \/><figcaption class=\"wp-element-caption\"><em>Why you need to Add Multiple Payment Methods to your Online Store<\/em><\/figcaption><\/figure><\/div>\n\n\n<p>While there\u2019s plenty online about choosing the right Payment Gateways for your e-commerce store, there isn\u2019t much information on \u201cwhy you need to provide your customers with more than one payment option?\u201d<\/p>\n\n\n\n<p>First, a few facts.<\/p>\n\n\n\n<p>\u25cf Did you know that 25% of shoppers will abandon a cart if their preferred payment method isn\u2019t available during checkout?<\/p>\n\n\n\n<p>\u25cf 40% of customers feel that they are more confident shopping at an online store that offers multiple payment options.<\/p>\n\n\n\n<div class=\"wp-block-button aligncenter\"><a class=\"wp-block-button__link has-vivid-green-cyan-background-color has-background wp-element-button\" href=\"https:\/\/www.indifi.com\/e-commerce-loan-for-indian-online-sellers\">Business Loan For Online Store<\/a><\/div>\n\n\n\n<p>Here, in today\u2019s post, you can find the business advantages of integrating several payment gateways in your online store.<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_67_1 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title \" >Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.indifi.com\/blog\/add-multiple-payment-methods-to-online-store\/#Why_You_Need_To_Add_Multiple_Payment_Methods_To_Your_Online_Store\" title=\"Why You Need To Add Multiple Payment Methods To Your Online Store\">Why You Need To Add Multiple Payment Methods To Your Online Store<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.indifi.com\/blog\/add-multiple-payment-methods-to-online-store\/#1_Increase_The_Convenience_And_Comfort_Levels_Of_Your_Customer\" title=\"1. Increase The Convenience And Comfort Levels Of Your Customer\">1. Increase The Convenience And Comfort Levels Of Your Customer<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.indifi.com\/blog\/add-multiple-payment-methods-to-online-store\/#2_Make_Your_Store_Look_Professional\" title=\"2. Make Your Store Look Professional\">2. Make Your Store Look Professional<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.indifi.com\/blog\/add-multiple-payment-methods-to-online-store\/#3_Reach_Out_To_Customers_Beyond_Your_Country\" title=\"3. Reach Out To Customers Beyond Your Country\">3. Reach Out To Customers Beyond Your Country<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.indifi.com\/blog\/add-multiple-payment-methods-to-online-store\/#4_Helps_In_Customer_Retention\" title=\"4. Helps In Customer Retention\">4. Helps In Customer Retention<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.indifi.com\/blog\/add-multiple-payment-methods-to-online-store\/#How_Do_You_Decide_Whether_To_Include_A_Payment_Gateway_On_Your_Site\" title=\"How Do You Decide Whether To Include A Payment Gateway On Your Site?\">How Do You Decide Whether To Include A Payment Gateway On Your Site?<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.indifi.com\/blog\/add-multiple-payment-methods-to-online-store\/#%E2%97%8F_Does_the_payment_gateway_accept_the_currencies_of_your_store\" title=\"\u25cf Does the payment gateway accept the currencies of your store?\">\u25cf Does the payment gateway accept the currencies of your store?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.indifi.com\/blog\/add-multiple-payment-methods-to-online-store\/#%E2%97%8F_Do_they_work_in_your_geographical_location\" title=\"\u25cf Do they work in your geographical location?\">\u25cf Do they work in your geographical location?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.indifi.com\/blog\/add-multiple-payment-methods-to-online-store\/#%E2%97%8F_How_long_should_you_sign_the_contract_This_is_a_crucial_factor_because_some_payment_gateways_have_a_lengthy_lock-in_period_making_it_difficult_to_exit_if_they_dont_meet_your_expectations\" title=\"\u25cf How long should you sign the contract? This is a crucial factor, because some payment gateways have a lengthy lock-in period, making it difficult to exit if they don\u2019t meet your expectations?\">\u25cf How long should you sign the contract? This is a crucial factor, because some payment gateways have a lengthy lock-in period, making it difficult to exit if they don\u2019t meet your expectations?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.indifi.com\/blog\/add-multiple-payment-methods-to-online-store\/#%E2%97%8F_What_are_the_fees_charged\" title=\"\u25cf What are the fees charged?\">\u25cf What are the fees charged?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.indifi.com\/blog\/add-multiple-payment-methods-to-online-store\/#%E2%97%8F_How_secure_is_it\" title=\"\u25cf How secure is it?\">\u25cf How secure is it?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/www.indifi.com\/blog\/add-multiple-payment-methods-to-online-store\/#%E2%97%8F_Can_it_be_integrated_on_your_site_Or_will_customers_be_redirected_to_a_host_page\" title=\"\u25cf Can it be integrated on your site? Or will customers be redirected to a host page?\">\u25cf Can it be integrated on your site? Or will customers be redirected to a host page?<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/www.indifi.com\/blog\/add-multiple-payment-methods-to-online-store\/#Multiple_Payment_Gateways_This_might_Be_The_Missing_Piece\" title=\"Multiple Payment Gateways: This might Be The Missing Piece\">Multiple Payment Gateways: This might Be The Missing Piece<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Why_You_Need_To_Add_Multiple_Payment_Methods_To_Your_Online_Store\"><\/span>Why You Need To Add Multiple Payment Methods To Your Online Store<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Increase_The_Convenience_And_Comfort_Levels_Of_Your_Customer\"><\/span>1. Increase The Convenience And Comfort Levels Of Your Customer<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>This is the most obvious one. Today, customers have access to a wide variety of online payment methods right from debit cards, credit cards, internet banking, digital wallets to cash on delivery and even installment options.<\/p>\n\n\n\n<p>It\u2019s simple psychology. People love to have their options open. They don\u2019t want to feel forced into making a choice, which they aren\u2019t comfortable with. This is why sites, that have multiple payment gateways see better conversions, improved sales, and lower cart abandonment.<\/p>\n\n\n\n<p>By offering your customers multiple payment options, you\u2019re essentially making their life easier. They needn\u2019t scramble to find their credit card while shopping from the couch. Instead, they can complete the order by using a digital wallet or cash on delivery.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Make_Your_Store_Look_Professional\"><\/span>2. Make Your Store Look Professional<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Quick question\u200a\u2014\u200ahow many times have you seen reputed brands offer just one payment option? Zero, right?<\/p>\n\n\n\n<p>When you offer multiple payment options, you boost the professional image of your store. This is very important, as it helps to improve the perception of your brand. Customers want to know that they\u2019re dealing with a merchant who can be trusted. Establishing this is crucial before you can get them to open their wallet.<\/p>\n\n\n\n<p class=\"has-vivid-green-cyan-color has-text-color\">Also Read:<a href=\"https:\/\/blog.indifi.com\/benefit-of-digital-payments-microloans\/ \"> The Surprising Benefit Of Digital Payments \u2014 Availability Of Microloans<\/a><br><\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Reach_Out_To_Customers_Beyond_Your_Country\"><\/span>3. Reach Out To Customers Beyond Your Country<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Several payment gateways are just restricted to one country and a particular currency. If you offer only these, then you\u2019re essentially putting up a fence, keeping your global customers away. Having multiple options and the ability to pay with various currencies, mean that you expand your market and appeal to global customers.<\/p>\n\n\n\n<p>Before you decide on the payment gateways to include on your site, do a market analysis to find out where your primary target customers are located. Then, make sure to include the payment preferences of customers from that particular country or continent.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_Helps_In_Customer_Retention\"><\/span>4. Helps In Customer Retention<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<p>Failed transactions are one of the biggest headaches for online retailers. This not only makes your customers feel frustrated, but you also end up making them leave with a sour taste in their mouth. These customers end up going to your direct competitors.<\/p>\n\n\n\n<p>Several studies show that by offering multiple payment gateways, you not only boost conversion rates but also increase customer retention rates significantly. When you offer multiple payment gateways, even if a transaction fails, the customer is likely to come back again in the future and try another payment method.<\/p>\n\n\n\n<p class=\"has-vivid-green-cyan-color has-text-color\">Also Read: <a href=\"https:\/\/blog.indifi.com\/ecommerce-business-with-syncing-technology\/\">It\u2019s Time To Grow Your eCommerce Business With Smart Syncing Technology! <\/a><\/p>\n\n\n\n<p>And, coming to the big question,<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"How_Do_You_Decide_Whether_To_Include_A_Payment_Gateway_On_Your_Site\"><\/span>How Do You Decide Whether To Include A Payment Gateway On Your Site?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Here are a few questions to ask, while choosing which payment options to integrate on your site:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E2%97%8F_Does_the_payment_gateway_accept_the_currencies_of_your_store\"><\/span>\u25cf Does the payment gateway accept the currencies of your store?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E2%97%8F_Do_they_work_in_your_geographical_location\"><\/span>\u25cf Do they work in your geographical location?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E2%97%8F_How_long_should_you_sign_the_contract_This_is_a_crucial_factor_because_some_payment_gateways_have_a_lengthy_lock-in_period_making_it_difficult_to_exit_if_they_dont_meet_your_expectations\"><\/span>\u25cf How long should you sign the contract? This is a crucial factor, because some payment gateways have a lengthy lock-in period, making it difficult to exit if they don\u2019t meet your expectations?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E2%97%8F_What_are_the_fees_charged\"><\/span>\u25cf What are the fees charged?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E2%97%8F_How_secure_is_it\"><\/span>\u25cf How secure is it?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"%E2%97%8F_Can_it_be_integrated_on_your_site_Or_will_customers_be_redirected_to_a_host_page\"><\/span>\u25cf Can it be integrated on your site? Or will customers be redirected to a host page?<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Multiple_Payment_Gateways_This_might_Be_The_Missing_Piece\"><\/span>Multiple Payment Gateways: This might Be The Missing Piece<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p>Payment gateways are one of the most integral components of the online shopping experience. By providing multiple options, you go the extra mile to please your customers, thereby increasing sale volumes and boosting profits, and also improving your brand image and brand loyalty.<\/p>\n\n\n\n<p>With that said, payment gateways aren\u2019t cheap. You\u2019ll have to pay transaction fees and PCI-compliance charges to include one on your site. But, worry not! Today, you have access to digital lenders like <a rel=\"noopener noreferrer\" href=\"https:\/\/www.indifi.com\/associate\/direct?utm_source=Blog&amp;utm_medium=post&amp;utm_campaign=September\" target=\"_blank\">Indifi<\/a>, that offers a wide range of <a rel=\"noopener noreferrer\" href=\"https:\/\/www.indifi.com\/associate\/direct?utm_source=Blog&amp;utm_medium=post&amp;utm_campaign=September\" target=\"_blank\">business loans<\/a> to meet your operational expenses. Avail a loan, and enhance your online store to win customers and grow your business.<\/p>\n\n\n\n<p class=\"has-vivid-green-cyan-color has-text-color\"><a href=\"https:\/\/www.indifi.com\/e-commerce-loan-for-indian-online-sellers\">Apply Small Business Loans For Online Store<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>While there\u2019s plenty online about choosing the right Payment Gateways for your e-commerce store, there isn\u2019t much information on \u201cwhy you need to provide your customers with more than one payment option?\u201d First, a few facts. \u25cf Did you know that 25% of shoppers will abandon a cart if their preferred payment method isn\u2019t available [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":603,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[188],"tags":[71,12,58,72,14],"_links":{"self":[{"href":"https:\/\/www.indifi.com\/blog\/wp-json\/wp\/v2\/posts\/68"}],"collection":[{"href":"https:\/\/www.indifi.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.indifi.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.indifi.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.indifi.com\/blog\/wp-json\/wp\/v2\/comments?post=68"}],"version-history":[{"count":9,"href":"https:\/\/www.indifi.com\/blog\/wp-json\/wp\/v2\/posts\/68\/revisions"}],"predecessor-version":[{"id":15086,"href":"https:\/\/www.indifi.com\/blog\/wp-json\/wp\/v2\/posts\/68\/revisions\/15086"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.indifi.com\/blog\/wp-json\/wp\/v2\/media\/603"}],"wp:attachment":[{"href":"https:\/\/www.indifi.com\/blog\/wp-json\/wp\/v2\/media?parent=68"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.indifi.com\/blog\/wp-json\/wp\/v2\/categories?post=68"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.indifi.com\/blog\/wp-json\/wp\/v2\/tags?post=68"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}