{"id":105,"date":"2018-07-09T10:19:16","date_gmt":"2018-07-09T10:19:16","guid":{"rendered":"https:\/\/blog3.indifi.com\/?p=105"},"modified":"2019-08-12T12:13:47","modified_gmt":"2019-08-12T12:13:47","slug":"3-changes-retailers-must-make-for-future","status":"publish","type":"post","link":"https:\/\/www.indifi.com\/blog\/3-changes-retailers-must-make-for-future\/","title":{"rendered":"3 Changes Retailers Must Make To Prepare For The Future"},"content":{"rendered":"\n<div class=\"wp-block-image size-medium wp-image-701\"><figure class=\"alignleft\"><img decoding=\"async\" loading=\"lazy\" width=\"200\" height=\"300\" src=\"https:\/\/blog3.indifi.com\/wp-content\/uploads\/2018\/07\/3-Changes-Retailers-must-make-to-Prepare-for-the-Future-200x300.jpeg\" alt=\"3 Changes Retailers must make to Prepare for the Future\" class=\"wp-image-701\"\/><figcaption><em>3 Changes Retailers must make to Prepare for the Future<\/em><\/figcaption><\/figure><\/div>\n\n\n\n<p>The retail industry is transforming. What with the onslaught of online giants like Amazon, Flipkart and several others, transformation in the shopping culture of customers, scarcity of labour\u200a\u2014\u200abrick and mortar need to evolve.<\/p>\n\n\n\n<p>Infact, with retail giant Walmart buying Flipkart and Big Bazaar going big on online, the line between online and retail business is getting thin. Even the online players like Lenskart and Fab Furnish, have opened their retail stores<\/p>\n\n\n\n<p>With these new dynamics, it\u2019s important for retailers to be future-ready.<\/p>\n\n\n\n<p><em>\u201cIt\u2019s not just about surviving, but it\u2019s all about thriving.\u201d<\/em><\/p>\n\n\n\n<p>With a few smart strategies and careful planning, you can emerge stronger than ever before.<\/p>\n\n\n\n<div class=\"wp-block-button aligncenter\"><a class=\"wp-block-button__link has-background has-vivid-green-cyan-background-color\" href=\"https:\/\/www.indifi.com\/business-loan-for-retail-store\">Business Loan For Retail<\/a><\/div>\n\n\n\n<p>Here are some helpful tips on how to overcome hurdles and emerge triumphantly. Without any further delay, let\u2019s dive in.<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_67_1 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title \" >Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.indifi.com\/blog\/3-changes-retailers-must-make-for-future\/#1_Make_use_of_Local_Search_to_Drive_Visitors_to_your_Store\" title=\"1. Make use of Local Search to Drive Visitors to your Store\">1. Make use of Local Search to Drive Visitors to your Store<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.indifi.com\/blog\/3-changes-retailers-must-make-for-future\/#2_Provide_best-in-store_Customer_Experiences\" title=\"2. Provide best-in-store Customer Experiences\">2. Provide best-in-store Customer Experiences<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.indifi.com\/blog\/3-changes-retailers-must-make-for-future\/#3_Leverage_Technology_to_your_Advantage\" title=\"3. Leverage Technology to your Advantage\">3. Leverage Technology to your Advantage<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-4'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.indifi.com\/blog\/3-changes-retailers-must-make-for-future\/#Its_Time_to_Reinvent_your_Brick_and_Mortar_Store\" title=\"It\u2019s Time to Reinvent your Brick and Mortar Store\">It\u2019s Time to Reinvent your Brick and Mortar Store<\/a><\/li><\/ul><\/nav><\/div>\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Make_use_of_Local_Search_to_Drive_Visitors_to_your_Store\"><\/span>1. Make use of Local Search to Drive Visitors to your Store<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>In today\u2019s digital era, having a well-crafted and optimized online presence for your business is no longer optional. It\u2019s mandatory. There\u2019s no other way around it.<\/p>\n\n\n\n<p>A vast majority of customers start their shopping via an online search. And, your business needs to be at the forefront, especially for all local searches. Search marketing doesn\u2019t end with building a website. Instead, you have to focus on creating a site that contains all relevant keywords, localized information and helps you rank high on Google and other search engines&nbsp;. Further,you need to work towards your online presence on maps and local directories like Just Dial.<\/p>\n\n\n\n<p>In the era of instant gratification, you can out beat the online competition by providing same-day delivery of products to your local customers, compared to the typical 2\u20133 day sale-cycles of online retailers.<\/p>\n\n\n\n<p class=\"has-text-color has-vivid-green-cyan-color\">Also Read: <a href=\"https:\/\/blog.indifi.com\/top-3-trends-changing-retail-industry\/\">Top 3 Trends That Are Changing The Face Of The Retail Industry In India <\/a><\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Provide_best-in-store_Customer_Experiences\"><\/span>2. Provide best-in-store Customer Experiences<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>Today\u2019s consumers aren\u2019t just looking for the best prices\u200a\u2014\u200athey are looking for more than that. They want a rewarding shopping experience.<\/p>\n\n\n\n<p>Very often, retailers make the wrong assumption that if they stock their shelves with the right product and hire the required staff, they can hit their sales targets. Wrong! Retailers must focus their attention on beefing up the in-store customer experience.<\/p>\n\n\n\n<p>Start by making your staff knowledgeable about the products you sell. Your staff must be able to answer all the questions asked by your customers while making the right suggestions. This is where you can out beat the online competition.<\/p>\n\n\n\n<p>Provide customers with a friendly and personalised shopping experience. Think up of strategies to complement their experience. Fun in-store games that win small prizes or coupons, complementary accessories, or a free welcome drink are some ways to exceed customer expectations.<\/p>\n\n\n\n<p>Remember to wow each customer who walks into your store with a great experience\u200a\u2014\u200aboth regarding service and products.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Leverage_Technology_to_your_Advantage\"><\/span>3. Leverage Technology to your Advantage<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>Retail is all about providing customers with a highly personalized experience. This is why a large number of shoppers still visit brick and mortar stores. They want to touch, feel and experience a product before making the final decision.<\/p>\n\n\n\n<p>And, brick and mortar store owners have to adapt and embrace technology to provide customers with this. Invest in IT infrastructure\u200a\u2014\u200afrom inventory management, accounting, to billing. This helps to smooth workflows and simplify day-to-day operations.<\/p>\n\n\n\n<p>Invest in IoT and big data to know more about your customers. This helps you to provide them with more than a shopping experience. Aim to transform your store into a fulfillment centre.<\/p>\n\n\n\n<p class=\"has-text-color has-vivid-green-cyan-color\"><a href=\"https:\/\/www.indifi.com\/business-loan-for-retail-store\">Apply Loans For Retail Business<\/a><\/p>\n\n\n\n<h4 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Its_Time_to_Reinvent_your_Brick_and_Mortar_Store\"><\/span>It\u2019s Time to Reinvent your Brick and Mortar Store<span class=\"ez-toc-section-end\"><\/span><\/h4>\n\n\n\n<p>The three strategies listed above are crucial in making your retail business successful in this era of online shopping. Yes, we agree that all three strategies require some capital investment. If you\u2019re struggling to meet operational expenses and cannot afford to spend money on these strategies, worry not!<\/p>\n\n\n\n<p>Check out online lenders like <a href=\"https:\/\/www.indifi.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Indifi<\/a>, who provide specialized business loans to retailers to expand and grow their business.<a href=\"https:\/\/www.indifi.com\/business-loan-for-retail-store\" target=\"_blank\" rel=\"noopener noreferrer\"> Avail a Business loan<\/a> designed for retail sector by Indifi and take your physical store to the next level, and boost your bottom line.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The retail industry is transforming. What with the onslaught of online giants like Amazon, Flipkart and several others, transformation in the shopping culture of customers, scarcity of labour\u200a\u2014\u200abrick and mortar need to evolve. Infact, with retail giant Walmart buying Flipkart and Big Bazaar going big on online, the line between online and retail business is [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":701,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[185],"tags":[12,45,46,13,18],"_links":{"self":[{"href":"https:\/\/www.indifi.com\/blog\/wp-json\/wp\/v2\/posts\/105"}],"collection":[{"href":"https:\/\/www.indifi.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.indifi.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.indifi.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.indifi.com\/blog\/wp-json\/wp\/v2\/comments?post=105"}],"version-history":[{"count":5,"href":"https:\/\/www.indifi.com\/blog\/wp-json\/wp\/v2\/posts\/105\/revisions"}],"predecessor-version":[{"id":1863,"href":"https:\/\/www.indifi.com\/blog\/wp-json\/wp\/v2\/posts\/105\/revisions\/1863"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.indifi.com\/blog\/wp-json\/wp\/v2\/media\/701"}],"wp:attachment":[{"href":"https:\/\/www.indifi.com\/blog\/wp-json\/wp\/v2\/media?parent=105"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.indifi.com\/blog\/wp-json\/wp\/v2\/categories?post=105"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.indifi.com\/blog\/wp-json\/wp\/v2\/tags?post=105"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}